Improving your WordPress permalink structure is essential for better SEO and user experience. In this guide, you'll learn how to customize your permalink structure to create clean, keyword-rich URLs that improve search rankings and make your site more accessible.

By default, WordPress uses URLs containing a question mark and numbers for your permalinks, such as:

http://yoursite.com?p=123

In order to increase the keyword density of your site for better SEO, you must change that setting to a custom permalink structure.

1. In your WordPress admin area, click “Settings” and then click “Permalinks”.

2. Select the “Custom Structure” value for the "Permalink Structure" setting, and in the box next to it, enter this:

/%postname%/

This will create URLs for your permalinks that would look like this:

http://yoursite.com/yourcategory/title-of-your-post/

3. Click on “Save Changes” button to save the above setting.

That's it! Your WordPress site will now use SEO-friendly URLs, helping improve search engine rankings and user experience.